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The Practice Marketing Podcast
Most Private Practice Owners want to grow their clinic but lack the time or business training to reach their full potential. The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing clinics so you can learn from their wins and power your patient growth in 1 hour or less.
Episodes
95 episodes
Increase Revenue & See More Patients With AI w/ Mansoor Ahmed, Wiz Eligibility
How can YOUR practice use AI?Well, there may be things you can automate to take the load off your front desk. In this podcast, Neil interviews serial entrepreneur Mansoor Ahmed from Wiz Health. They discuss...How pra...
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Season 5
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Episode 45
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35:24
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🍁 5 Great Fall Social Media Ideas for PTs & Chiros
🍁🎃 It's pumpkin spice season! Fall is a great time to connect with past & current patients over social media. On this podcast, you'll learn...Which social media channels to post onHow to connect with patients over fall ...
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Season 5
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Episode 44
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15:34
Using Workshops & Webinars to Market Your Practice w/ Jon Clay
Want to increase patient retention? Then you should attract the RIGHT kind of patients...with workshops! In this podcast, Jon Clay from SOS Physiotherapy will share how he's run workshops & webinars to attract new patients.You'll le...
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Season 5
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Episode 43
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46:03
Attention PTs: Get New Patients From Google Reviews & Online Searches
This week, while Neil & his team are at the APTA's Private Practice Section conference, we're re-running one of our most POPULAR podcasts of all time! In this episode, you'll learn how to...Stop feeling awkward &...
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Season 5
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Episode 42
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1:02:37
Build a PT Brand That Stands Out From the Crowd w / Jamey Schrier, PT
What do people say about you behind your back?Whatever they're saying, that's your "brand."In this podcast, you'll learn...How to create a clinic brand that stands out from the crowdWhat a 'brand' IS and isn...
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Season 5
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Episode 41
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54:41
Make PTs & Clinicians BEG To Work For You w/ Rick Lau
Are you struggling to hire new PTs or Chiros?Is your failure to hire crippling your business growth? Does hiring make you lose sleep at night?We get it. In this episode, Neil is joined by Rick Lau & Shaida Rabie from
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Season 5
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Episode 40
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38:28
2x Your Success: Principles to Build a Multimillion-Dollar Practice w/ Dr. Sterling Carter
Do you want to grow your clinic into a multi-million dollar business? It's possible, but you need the right mindset! In this podcast, Dr. Sterling Carter will teach you about...How to make a family-owned business WORK (...
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Season 5
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Episode 39
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49:32
9 Alarming Things You Must Know Before Hiring a Marketing Agency (Not Knowing These Could Cost You $10,000s!)
If you hire a local marketing agency that doesn't understand PT / Chiro...you could end up seriously BURNED and in violation of HIPAA. In this podcast you'll hear...HIPAA horror story - how ad retargeting cost o...
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Season 5
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Episode 38
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51:46
How the PT Industry Has Changed in the Past 44 Years – And What’s Stayed the Same w/ John Repsher, PT
What's changed in the PT industry in the past 50 years? What's stayed the same?In this podcast episode, Neil interviews John Repsher, PT -- owner of Repsher Physical Therapy and a PT for 50+ years. They'll cover big changes in the PT in...
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Season 5
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Episode 37
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35:38
7 Terrible Mistakes That Kill Morale & Lead to High Staff Turnover (You’re Probably Doing #3)
Are you crippling your staff morale? Tune in to find out...
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Season 5
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Episode 36
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22:22
"How I Grew My PT Practice From 1 to 4 Locations" w/ Bob Thomas
Do you want to BUILD your PT or Chiro business into a brand that spans multiple locations?In this episode, you'll learn...Bob's secret to managing 4 locations with just 1 meeting / weekBiggest mistake he made when e...
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Season 5
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Episode 35
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42:24
Increase Doctor Referrals w / Maria Gallery
Want MORE doctor referrals? In this episode, former Director of Marketing Maria Gallery will give advice on...How to get the front desk gatekeepers on your sizeThe first person you should hire on your clinic's marketing tea...
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Season 5
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Episode 34
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42:20
The Pros and Cons of Acquiring a Practice w/ James Casady, MPT
Are you thinking about selling your practice? Or maybe even acquiring another? In this week's episode James Casady of Platinum PT talks with Neil about his experience acquiring and selling practices, and the chall...
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Season 5
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Episode 33
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50:39
How to Open a New Clinic Location & Market Your Multi-Location Practice w/ Dr. Kwab Ofori-Ansah
Are you considering opening another clinic location?Listen to today's episode with Dr. Kwab Ofori-Ansah to hear first hand experience and tips on how to get the ball rolling!
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Season 5
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Episode 32
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34:35
Top 11 Chiropractic Marketing Ideas
Are you a Chiropractic Practice Owner who faces these struggles...Past patients never coming backHiring for your clinicMee...
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Season 5
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Episode 31
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21:05
3 Tips to Be An Effective Clinic Marketing Coordinator w/ Blake Willis
Are you a marketing coordinator who wants to attract new patients & succeed at your job? Then this podcast is for you! Neil interviews Practice Promotions Account Executive and former Marketing Coordinator Blake Willis.
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Season 5
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Episode 30
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41:05
Top 5 Summer Marketing Ideas for PTs, Chiros, and Surgeons
Do you struggle with LOW patient volume in the summer?You don't have to! Listen to this podcast to learn 5 great summer marketing ideas, which will help PTs, Chiros, and Surgeons BOOST their patient volume. Neil will share ...
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Season 5
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Episode 29
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10:39
How to Use Google Ads to Grow Your Business w/ Colin Sisco, DPT
Do you want to GROW your business? Google Ads are the #1 way to boost your patient volume. This week, Neil talks to Colin Sisco: a physical therapist, owner of Kaizen Physical Therapy in Seattle, and a 4-year Practice Promotions client!S...
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Season 5
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Episode 28
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43:22
Struggling to Hire? Win the Battle for Top Talent With a DPT Internship Program w/ Ujjwal Shakya, PT
Are you struggling to hire RIGHT employees?We get it. The battle for talent is real -- and the supply of high-quality practitioners is low. But when you have an internship program, you'll create a steady stream of new employees to your ...
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Season 5
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Episode 27
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52:40
Role of ChatGPT & AI in Your Clinic Marketing
Should you be using ChatGPT in your clinic? If so...how?In this week's episode, you'll learn about...How AI will impact your clinic's Google Rank & SEO Pros and cons to using ChatGPT for in-clinic and digit...
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Season 5
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Episode 26
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46:03
Don't Be Boring! Build An Unforgettable Clinic Brand w/ McKenna Dance
Is your clinic brand STRONG? Or is it...forgettable?In this week's episode, Neil interviews McKenna Dance, the Director of the Patient Engagement Team here at Practice Promotions. They'll talk about...What is brandin...
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Season 5
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Episode 25
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44:52
3 Tips to Stop Treating 40 Hours a Week
Do patients only want to see YOU? Do you struggle to hand patients off without feeling impersonal? Do your staff run YOU, instead of you running your staff?Most practice owners stay small because they can't control their staff or system...
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Season 5
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Episode 24
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25:03
10x Your Clinic's Efficiency & Profitability w/ Mike Dwyer from Prompt EMR
Is inefficiency CRIPPLING your practice? In this podcast episode, CEO Neil Trickett interviews Mike Dwyer from Prompt EMR. You'll learn...Top 5 things that makes practices inefficientWhat is crippling ...
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Season 5
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Episode 23
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39:50
Resource Roundup: My Top 10 Business Resources for Clinic Owners
Many of us went to school to become PTs, chiros, or surgeons – but we never went to school to learn business. And unfortunately, a lot of clinic owners I’ve talked to over the years have felt…Overwhelmed by running their own busines...
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Season 5
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Episode 22
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24:01
Build Your Practice to Sell At Maximum Value & What Buyers Are Looking For w/ Amit Gaglani, PT
Do you want to SELL your practice down the road?Then you need to start building value in your business NOW. On this podcast episode, Neil interviews Amit Gaglani, PT, on how to sell your practice at maximum value and what buyers are loo...
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Season 5
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Episode 21
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44:47