The Practice Marketing Podcast
Are you a Physical Therapy business owner who wants to GROW your clinic...but you feel like you lack the time or business training to reach your potential?
The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing Physical Therapy clinics so you can learn from their wins and power your patient growth in 1 hour or less.
Host Neil Trickett, PT grew his physical therapy business into a 7-figure thriving business before he exited successfully in 2010.
Then he founded Practice Promotions (www.practicepromotions.net), a 7-figure marketing agency that has helped thousands of physical therapy, chiropractic, physiotherapy, rehab, and private practices over the last 14 years to thrive in the U.S. and Canadian markets.
His passion is for helping practice owners grow their businesses through effective marketing, empowering them to help the people in their communities, and to have the freedom and lifestyle they want to live.
The Practice Marketing Podcast
Your Clinic Needs a Virtual Rockstar – Here’s Why
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What if one virtual hire could save your clinic $20,000 in profit — and give you your life back?
In this episode, we sit down with Will Humphreys, PT — former physical therapist turned serial entrepreneur and founder of Virtual Rockstar, the fastest-growing virtual staffing partner for private healthcare practices in the U.S.
Will has helped hundreds of clinic owners stop drowning in admin work and start scaling with confidence by placing highly trained Filipino virtual assistants into roles that transform how practices operate.
Here's what we cover:
- Why trying to "do it all yourself" is the most expensive mistake in private practice
- How to stop thinking of a virtual assistant as a cost and start seeing it as a profit-generating investment
- The #1 fear clinic owners have about overseas team members — and why Will says the data tells a different story
- The first role a $1–3M practice should outsource (the answer might surprise you)
- How a Virtual Rockstar can directly drive new patient growth and marketing
- What clinic owners say changes most in their lives once they finally delegate the right tasks
- How to make a virtual team member feel like a true part of your culture — not just "remote help"
- In-house hire vs. Virtual Rockstar: how to make the right call for your stage of growth
- What your clinic could realistically look like 12 months after your first virtual hire
- How AI is reshaping the role of virtual assistants — and what that means for the future of your practice
If you're a clinic owner who's tired, stretched thin, or stuck trading time for dollars — this episode is your roadmap.
Reach out to Will Humphreys on LinkedIn or VirtualRockstar.Com!