Google & AI Search For Physical Therapists Artwork

The Practice Marketing Podcast

Are you a Physical Therapy business owner who wants to GROW your clinic...but you feel like you lack the time or business training to reach your potential?

The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing Physical Therapy clinics so you can learn from their wins and power your patient growth in 1 hour or less.

Host Neil Trickett, PT grew his physical therapy business into a 7-figure thriving business before he exited successfully in 2010.

Then he founded Practice Promotions (www.practicepromotions.net), a 7-figure marketing agency that has helped thousands of physical therapy, chiropractic, physiotherapy, rehab, and private practices over the last 14 years to thrive in the U.S. and Canadian markets.

His passion is for helping practice owners grow their businesses through effective marketing, empowering them to help the people in their communities, and to have the freedom and lifestyle they want to live.

All Episodes

The Practice Marketing Podcast

Google & AI Search For Physical Therapists

October 06, 2025 • Neil Trickett, PT • Season 6 • Episode 39

This week, we're playing the audio from Neil's recent LIVE workshop on Google & AI Search from September 2025. You'll learn...

Patients now search online differently, and where to focus your efforts to get in front of them
To create a massive online presence that puts your practice in front of more people who were not even aware of Physical Therapy
To optimize your Google Business and Apple Business Profile, to get your practice in the top 3 local map search box
AI, ChatGPT, and AEO are changing the game on search, and how to take advantage of this to position your practice in front of patients
To use Instagram and Facebook Social Search Optimization (SSO) to get more new patients to you than ever before

Register for our NEXT live workshop on Thursday October 9 at 12:30pm Eastern! We'll be discussing "Get More New Patients for Less $$: How to Lower Patient Acquisition Cost With An Advanced Marketing Approach."