The Practice Marketing Podcast

Create a Hybrid Insurance + Cash PT Practice w/ Trilogy PT & Medically Oriented Gym

Neil Trickett, PT Season 6 Episode 21

Do you want to create a hybrid insurance & cash PT practice?

In 2025, moving towards a hybrid practice isn't an option -- it's a necessity.

Today, Neil interviews Jessica Robins, Marketing Liaison, and Sara Samland, COO. They’re part of the team behind Trilogy Physical Therapy and Medically Oriented Gym, a fast-growing practice with six locations across Western New York.

They’re combining expert care with fitness through their Medically Oriented Gym model—and getting big results.

If you’re looking to grow your practice, this one’s packed with real-world strategies. We’ll dive into...

- How they manage their PT & medically oriented gym (and help more patients with comorbidities get better faster!)

- Why they chose Practice Promotions as their marketing partner

-How Google Ads are helping them bring in more patients.


Remember to order your free copy of the Market2Grow Practice Strategy: How the Top 10% of PT Clinics Grow, Hire, and Profit at Market2Grow.Net.