The Practice Marketing Podcast

8 Ways Your Website Content is Turning Patients Off

March 04, 2024 Neil Trickett Season 5 Episode 10
8 Ways Your Website Content is Turning Patients Off
The Practice Marketing Podcast
More Info
The Practice Marketing Podcast
8 Ways Your Website Content is Turning Patients Off
Mar 04, 2024 Season 5 Episode 10
Neil Trickett

Do patients land on your websites and think "WOW" or do they think...YIKES?

Lots of practice owners are turning patients off with their website, and they don't even know it! 

That's why in this episode, Neil talks with Matt Goodemote, physical therapist and director of the copywriting team here at Practice Promotions, about writing for your website! You'll learn...

  • What "copywriting" is & why you can do it!
  • How to accurately describe what you do...while not scaring patients away!
  • How to show empathy & authority


Show Notes

Do patients land on your websites and think "WOW" or do they think...YIKES?

Lots of practice owners are turning patients off with their website, and they don't even know it! 

That's why in this episode, Neil talks with Matt Goodemote, physical therapist and director of the copywriting team here at Practice Promotions, about writing for your website! You'll learn...

  • What "copywriting" is & why you can do it!
  • How to accurately describe what you do...while not scaring patients away!
  • How to show empathy & authority